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FAQ

Your bank or paypal account will be charged only when 100% of funding is achieved in the set time.  If the funding objective is not achieved, there will not be any charges in you account.

Yes, we will request you a contact email and your name before redirecting you to the payment gateway, so the project designer can send you communications about the project and/or rewards.

Also, by registering as a User, you will have access to the project documentation available, like business plan, viability plan, only accessible to registered users.

You can unsubscribe your User by sending us an email to info@safaricrowdfunding.com.

As a registered user, you can contact the Project designer through the Comments tab in the Project file.

If you are not registered, you can send an email to the Project designer through his profile:  Click on See full Profile, and in the tab Contact you can send a message to the project designer.

Yes. In order to submit a project through Safari platform, you need to be registered as a User of the platform. The registration process is easy and fast as we only ask you for a minimum required data as email, name and surname, the rest of the fields are optional. Bear in mind though, that is much better to describe about yourself and your interests as much as possible, since during the project crowdfunding campaign, your profile will be public for your backers.

In the user menu, once you are registered into the platform, you can Create a Project.   Describe your project; add your campaign video, and any audiovisual help created for the campaign, since it helps a lot when presenting your campaign to the crowd.

Clearly describe the destination of funds requested and link it to the Project Execution plan, once the funding is successfully achieved.

In the Designer´s Guide you will find more information about the requirements for posting you project with Safari Crowdfunding.

Finally, explain the Rewards given in exchange for the contributions of your potential backers, and remember, an attractive Reward is key for the success of your campaign.

Safari can help you in the creation of your Crowdfunding project; check our Fee section for more information about these services.

Do you want to start the Pre-campaign with your project already published?  With Safari you can, select a future date in the calendar provided and press Publish, your project will be visible to the public but the contributions will not be available until the future date defined is reached.  On the other hand, if you want to skip this feature and want to publish you project with the Contributions available for potential backers, select today´s date and press Publish; your project will be published few seconds after you press Publish open to contributions. 

The standard funding phase lasts 45 days, contact us if you want something different than 45 days.

Once the funding stage is completed, your project will be public as Case Study, as long as you agree with it.

At Safari we believe that post-funding phase is very important to your backers, but also for your project. What we want is to keep your backers up to date about the project progress, once you managed to get the funding, without generating a lot of extra work.

The important thing is open communication. If you have delays, communicate and explain the actions to fulfill the milestone.

Finally, a good project execution or implementation, will allow you easier access to future funding rounds, at Safari Crowdfunding or even to make the leap to a Business Angel, if this is your plan.

APPLICABLE TO ALL TYPES OF PROJECTS AND CROWDFUNDING

First Acceptance occurs when you create your Safari user. This step is required to submit your project proposal. Legal documents accepted are:

  • The Terms of Use (add link to the Terms of Use)
  • The Confidentiality Agreement (add link to the Confidentiality Agreement)
  • Privacy Policy (add link to privacy policy)

Once you have been accepted, you will receive an email at the email address you have provided in your user profile, with a link to the three policies mentioned above.

First Acceptance occurs when you create your Safari user.

Legal documents accepted are:

  • The Terms of Use
  • The Confidentiality Agreement
  • Privacy Policy

Once you have been accepted, you will receive an email at the email address you have provided in your user profile, with a link to the three policies mentioned above.

Send us an email at info@safaricrowdfunding.com, we will unsubscribe your user, and let you know via email with the confirmation of the user cancellation at Safari Crowdfunding platform.

How Safari Crowdfunding works

Safari Crowdfunding is a crowdfunding platform aimed to cover the funding needs of innovative projects in any area in general.

We believe in Crowdfunding as an alternative to traditional financing, but also as a process to validate your assumptions in your business model, product or service for start-ups, micro SMEs and SME in their initial project stage.

If you have a good idea, Crowdfunding not only provides with the funding to start and develop the idea itself, but also provides the market perspective: does my idea have a market or potential clients who wants to buy my product or service? If you succeed in your Crowdfunding campaign, the answer is probably YES.

In order to submit a project through Safari platform, you need to be registered as a User of the platform. The registration process is easy and fast as we only ask you for a minimum required data as email, name and surname, the rest of the fields are optional. Once the registration process is confirmed, you can upload your project into the platform.

In the user menu, once you are registered into the platform, you can Create a Project.   Describe your project; add your campaign video, and any audiovisual help created for the campaign, since it helps a lot when presenting your campaign to the crowd.

Clearly describe the destination of funds requested and link it to the Project Execution plan, once the funding is successfully achieved.

In the Designer´s Guide you will find more information about the requirements for posting you project with Safari Crowdfunding.

Finally, explain the Rewards given in exchange for the contributions of your potential backers, and remember, an attractive Reward is key for the success of your campaign.

Safari can help you in the creation of your Crowdfunding project; check our Fee section for more information about these services.

Do you want to start the Pre-campaign with your project already published?  With Safari you can, select a future date in the calendar provided and press Publish, your project will be visible to the public but the contributions will not be available until the future date defined is reached.  On the other hand, if you want to skip this feature and want to publish you project with the Contributions available for potential backers, select today´s date and press Publish; your project will be published few seconds after you press Publish open to contributions. 

Internet have millions of users every day (it is expected by 2020 more than 5,000 million Internet users, 10,000 billion devices connected to the network, and a middle class families will have ten electronic devices connected to the network), many of them will be interested in such innovative ideas as yours, share it in a professional and simple way and do not forget you have a great project.

“Less is more”: Opt for a presence on that Social network or profile that you can really show the potential of your project. It is important to break the paradigm of being everywhere at any price. Let´s build little but with high quality. The Internet community is very demanding.

Finally, if you get the funding target in the stipulated time of 60 days, you will receive the funds less Safari and payment gateways commissions. And continue your relationship with your backers through the published milestones or execution plan.

Safari will put at your disposal the channel to keep open communication and to inform your backers on the project progress; the important thing is to communicate both successes milestones in your plan, as well as the delays that may arise during the implementation phase. If a milestone is not met on the estimated date, report it: explain the problem, the proposed solution and a new estimated date to your backers. Will generate trust, and quite possibly, your own backers will provide potential solutions.

Project Designer Guidelines

Safari Crowdfunding:  About Us

Safari Crowdfunding is a crowdfunding platform where you can publish your project in order to get the funding you need to turn your idea into a viable business.

We believe in Crowdfunding as an alternative to the traditional financing methods, but also, as the validation process of the business model proposed, products or services for startups, micro SMEs or SMEs.

If you have a good idea, Crowdfunding not only can provide the   funding needs to initiate it, but it also gives you the vision of the market for your idea.

“Do I have potential clients that want to acquire my product or service?  If you have a successful crowdfunding campaign, the answer is YES.”

Safari Crowdfunding:  What do we offer?

We offer two Crowdfunding types:

Reward-Based

Backers will receive a reward in exchange for their contributions.

Donation

Backers will not receive a reward in exchange for their contribution since the funding needs are mainly for charity or humanitarian projects.

And two Funding types:

Closed

The Crowdfunding campaign is successful whenever the funding objective set up is reached.  Once the 100% of the funding requested is reached, the campaign is closed.

Flexible

Flexible funding serves scalable projects. 

Publish your project indicating the minimum amount to start up the project and the use of funds for this minimal marking. 

After achieving the minimum amount set, the campaign will remain open until the term expires in 60 days.

Crowdfunding:  Advantages and Disadvantages

Crowdfunding has many advantages, among others:

  1. Crowdfunding offers an excellent opportunity to check where the market is in respect to your idea.
  2. A successful Crowdfunding campaign not only proofs the interest for your idea, but that there is clients willing to pay for it.
  3. A successful Crowdfunding campaign attracts other investments to complement the funding achieved in the Crowdfunding campaign.
  4. Crowdfunding as the middle step between the 3Fs (Family, Fools and Friends) and Business Angel investors.
  5. It does not require big investment to put the product in the market since you are producing under demand.
  6. Reducing the failure risk and throwing away the money in producing something that has not market.
  7. Lean:  Receive immediate feedback about your product or service and build from it.
  8. A successful Crowdfunding campaign is one that achieves high audience and dissemination.
  9. Incorporate to your Sales & Marketing strategy a Crowdfunding campaign.
  10. A successful Crowdfunding campaign guarantees free publicity.
  11. Nothing to Lose, Much to Win, Safari only applies its fee if the campaign is successful.
  12. Agile: campaigns last 60 days, and if you are successful, the funding is received immediately.

There is also some disadvantages to consider, and must be understood before initiating your Crowdfunding campaign if you want to be successful with it:

  • Requires a 100% dedication!  Once your project is published in the platform it will require 100% of your time and dedication.  This is key for the success of the campaign.

If you think that you cannot dedicate 100% to the communication and dissemination of your project, you have some options:

  • Safari collaborates with some Marketing Agencies who will be offering you the services you need to cover the dissemination of your campaign.  Check the Fee Section in Safari´s web site.
  • Search for freelance marketing and communication professionals, who will help you in preparing your campaign.

And do not forget to include the cost of these services as part of the funding needs when preparing your Crowdfunding campaign numbers.

  • It Requires a Community before the launch of the campaign.   If you already have enthusiastic followers of your idea, it helps a lot in the diffusion of the campaign.  This community will be the first ones supporting your campaign and they will become your project ambassadors.

The “30-90-100” rule in Crowdfunding says that, campaigns that reaches 30% of the funding goal during the first week have a 90% chance to reach the 100% funding objective. 

This is why is so important to have the followers community before the campaign starts.

Preparation of the Crowdfunding Campaign

Preparing a Crowdfunding campaign requires time and dedication, not only in the preparation of the project and building your community, but also during the Funding phase.

According to the latest research done by Lanzanos about why the crowd invests in projects via Crowdfunding, is because mainly they obtain something in return.  A Reward.

In addition, crowdfunding make the supporter feel good:

  • It helps create what she/he likes.
  • Support directly to project creators. Without intermediaries.
  • It helps to create innovative things.
  • Supporting entrepreneurial spirit

The funding provided by the backer for each project depends on the appropriateness of the project:

  • The project is interesting.
  • The Rewards provided in exchange for the support:  the pre-purchase of a good or service, where the project designers strives to create something valuable, and delivery it under agreed conditions, receives the highest amounts vs. the symbolic rewards, that generate contributions of lesser amount.

Finally, the projects that attract more attention of the backers must have the following qualities in order of importance:

  1. The project has to propose something of High Quality
  2. It has to be Feasible, not fanciful or unreal.
  3. It has to be clear with the money, it has to be understood without difficulty, the aim for that amount.
  4. It has to be told attractively.
  5. If also proposes something innovative, clearly improve their options for success.

In addition, there are other secondary qualities to consider:

  • Generates wealth/employment
  • Initiatives in the field of property and social rights
  • The fair streak that addresses the neediest groups

Of course there are also factors that scares backers:

  1. When communication is unappealing.
  2. Too idealism.
  3. It is believed that too much money is requested, meaning not clear with the money factor.
  4. Imbalance in the exchange: too much money for a reward of their interest.
  5. It is thought that designers are not prepared to do what they say they will do.

Transmitting one or more of these feelings is not to hinder the attraction of funds, is ensuring the loss of support.

The presentation and qualities of the team or designer, increase the interest in funding, there are qualities that make an exciting project:

  • Honesty, Creativity and Excitement.

And other qualities that help dissolve the areas of risk or doubt that Crowdfunding may generate:

  • Sense, Rigor and Intelligence.

First steps:  Activate your community and media

Much of the preparation of the Crowdfunding campaign is to align your target audience, and befriend the media, specialized bloggers in your niche, and your community online. 

Doing this is the best way to get them to talk about your crowdfunding campaign and get lots of visitors when you have your campaign up and running.

This will take some time, but it is definitely a factor in the success or failure of the crowdfunding campaign.

There are several steps to follow, before and during the funding phase of your crowdfunding campaign:

Before Funding Phase

  1. Create and/or activate your online community.  Each social network has its own target audience, think about the target audience of your crowdfunding campaign and start building your own community on those social networks where your target audience is.
  2. Prepare a Media database, both generic and specialized in the subject of your project, to reach them once your project is up and published through Press Releases and other communications.
  3. Prepare a list of bloggers or influencers in your niche.  The goal is the same as with the Media, share your project and ask them to support it, if they like it, by sharing it with their followers, getting some mentions, etc.
  4. Prepare the contents that you will use to disseminate our campaign as press releases, videos, blog posts, etc.  Any material that later on you will share when your project is finally published, with media, followers and influencers.

To sum up, as much community and followers you create before your crowdfunding campaign is published, more likely to achieve 100% funding success.

During the Funding Phase:  Dissemination and Communication

According to some researchs published by Spanish Crowdfunding Association, everything seems to indicate that family and friends act as "chips" when it comes to light the fire.

It's time to start spreading among the community created during the preparation phase.  Publish the prepared contents, and do not forget to always include a link of the project at the Safari Crowdfunding website, facilitating visits and possible contributions to the campaign.

Send the press releases you prepared to the media database you created during the preparation phase.  You can use tools as mail-chimp for emailing purposes.

Consistency is the key in the online world.  If you have a blog, make a post once a week at least, and also use the blog that Safari Crowdfunding provides for each project during the funding phase.

Manage your social networks and community by publishing information about your project consistently and continously.

Upload your Project in Safari Crowdfunding

First thing is to create your user in the platform by providing an email account and a password.  Once you have registered as a user, you can "Create a Project" through your user menu.

Fill in the required fields, accept the Terms & Conditions and click “Send the Project to Safari”.

Safari Crowdfunding team will review the information and provide the access to the platform for you to upload the project;  you will receive an email once the access has been granted.

Now you can start uploading the project information in the platform, include Videos, photos and all the information needed in each of the tabs:  Project Description, Rewards Description, and Team.

Once the project is looking nice and completed, press Request Publication.

Post Financing Phase

At this stage, your implementation plan will be your work and communication tool with and to your backers, through the Safari platform.

We do not want you to waste precious time that should be used in the implementation of the project, but to provide the methodology so you can easily and quickly communicate progress to your backers.

The important thing is communication and transparency.  If a milestone is not met on the estimated date, report it: explain the problem, the proposed solution and a new estimated date to your backers.  You will generate the confidence and very possibly, you will get different and helpful perspectives coming from your own backers.

Requirements to post your project in Safari Crowdfunding

REQUIREMENT 1: MEASURABLE OBJECTIVE

Your project must have a measurable objective, some examples:

If you have a Startup, your objective is measurable, with a clear beginning and end, something is produced as a result: a new product or service, a movie, a game, etc.

If you are a micro SMEs seeking to internationalize the existing product or service, your measurable goal is to sell your product outside your country.

REQUIREMENT 2: CANVAS

Present your proposed business model on a single page using the CANVAS format, it will be visible for all backers.

REQUIREMENT 3: MILESTONE PLAN

In Safari we believe that a fundamental part of the success of the funding is to provide to your potential backers with an milestone plan.  This plan must contain the main steps or actions to be executed once the funding has been achieved, in order to implement the project.

Compliance with this plan will generate happy backers, and I will greatly facilitate future rounds of funding and future business and professional relationships.

And think one thing: breaches can occur, there are many external factors that involve unexpected challenges for the implementation of a project. The important thing is communication and transparency.  If a milestone is not met on the estimated date, report it: explain the problem, the proposed solution and a new estimated date to your backers. Will generate trust, and quite possibly, a different perspective in potential solutions that may arise from your own backers.

Execution plans are explicit, including details on specific actions to be taken at specific times by specific individuals actions. Thus, anyone reading the plan understand and construe the step.

REQUIREMENT 4: SME OR FREELANCE/SELF-EMPLOYED

It is essential that before the funding is executed, the project must have an CIF or Spanish Tax identification number, either as a SME or freelance/self-employed.

REQUIREMENT 5: LEGAL AGREEMENTS

There are some Legal agreements to be accepted before publishing a project with Safari. These agreements define the relationship between Safari, backers and designers: the achieved funding will go to the execution of the business plan, as explained and detailed in the project you have submitted.

This guide is intended as an aid in preparing your project in Safari Crowdfunding.  If you have any questions or simply cannot find the topic of interest, contact us, we are happy to help.

 

Backer's Guide

Safari Crowdfunding is a crowdfunding platform for entrepreneurs, micro SMEs or SMEs in early or growth stage in Spain.

Furthermore, in Safari we believe that execution after reaching the funding successfully is a critical phase for the project success, which is why the execution plan is a prerequisite for Safari publishing projects and monitoring of it after reaching the funding.

In Safari you will support innovative entrepreneurs projects, micro SMEs and Spanish SMEs, simply by economically supporting the creation of an attractive and innovative product or service in exchange of a reward, typically from the product or service that it´s being backed up. You decide how and how much.

How it works

Registration is free and meets the requirements of Data Protection Act, at any time you can unsubscribe, by following the steps in Privacy Policy.  Or you can send us an email at info@safaricrowdfunding.com, and will manage it.

Once you have registered, if you want to support a project, simply indicate the amount of your contribution; choose your reward and the payment method that Safari offers.

Once the project achieves the 100% funding successfully, all the charges will be executed.  The Project will then receive the money collected minus the Safari fee and gateways payment fees.

If the project does not reach its funding target in the set time, all committed contributions will be released next day of the campaign end date.  Depending on the payment platform chosen at the time of making your contribution, it could take up to three or four days.

Post-Financing Phase

Project leaders or designers commit with Safari and their backers to the publication, monitoring and reporting of marked milestones in the execution plan published until the end of it, through the tools that Safari Crowdfunding make available for this.

As a backer you will assess the project´s execution plan and the degree of satisfaction with the overall project. This will help to reinforce the project´s commitments, since a good assessment will facilitate the project designers to future rounds of funding as well as establishing a professional confidence network.

We are at your service for any clarification or questions you may have; contact us by sending an email to monica.pelaez@safaricrowdfunding.com.

 

Risks

Crowdfunding Safari makes the selection of projects based on the feasibility and potential of the same, as well as the individual and / or team of people involved in implementation. Investing in Startups or businesses under development can certainly generate great rewards, but also carries a high number of risks.

The main risks associated with investing in new or early stage companies are:

Since statistically most of startups failed, there is a significant risk of losing all the investment or part of it. Our recommendation is that you invest an amount you are willing to lose, and that you diversify risk generating an investment portfolio to help you spread the risk.

Little or No dividend, profits are usually reinvested to grow the business and increase the value. Rarely early stage companies or Startups will pay dividends to investors in its first year.

Invest in Startups or businesses in its development phase should be considered as an investment in the medium/long term.

Dilution of participation is the result of the issuance of new shares by a company, thus decreasing the percentage of ownership represented by previously existing shares.

Crowdfunding Safari cannot guarantee the success of the projects posted on the platform, formore information about the legal conditions and use, click here.